As one on The Bachelor finds love, 24 others find PR lessons. Though I didn’t get to watch the finale because I left it off till today and within 5 minutes of the show ending, social media became my own worst enemy. So no point in wasting two hours of my forever when I know elephants came and sweeped the happy couple of their feet for a magical DUMBO ride.
Leave it to a Political Consultant to make you feel warm and fuzzy inside while giving you no real answer. Remember 90% of the season where Sean wanted to “really know” what was going on between Tierra and the rest of the house, and then kicked the girl to the curb after some 1-on-1 honesty. Well he got the straightest and best answer out of Lesley M. – the politico. I have to say I was impressed with her answer. Handled like a true communications pro.
First impressions count. No elaboration needed. What else made Sean kick off all the Tierra haters? Or what made him keep around the Wedding Dress girl? Chemistry. A Connection. A slight lapse of judgement. A memorable moment can carry you (your campaign, your message, your brand) the distance.
Rinse and repeat your message to get it to really stick. And in Robyn’s case, keep reminding the Bach every second you get of his “chocolate” cravings, wants, and desires. And in AshLee’s case, keep reminding the entire universe of your creepy dependent needs after a broken past. Both cases, message is a win, and so are your competitors.
“No Comment” should never be used. Like what do you mean you have NO comment? Like none? Like not even, “This is something we prefer to keep confidential?” LIKE WHAT. I don’t believe you just like I don’t believe your engagement lil Miss Sparkle. What do you mean you have no comment on WHEN you got engaged? This isn’t Sean’s engagement we are talking about… its yours. Like if you don’t know then the rest of us don’t believe you. #Tierrable.
I love it when I can contribute 8 weeks of 2-4 hours of watching TV mindlessly to a PR lesson,