First comes sorority, then comes a degree, then comes PR at an agency
In college, every communications class I sat in included an audience of mostly other sorority girls. Becoming a soror in college comes with its fair share of false connotations of being the casualty when anything smart, good-lookin or jager is involved. Don’t let that steer you! Rushing a sorority and going Greek in college left lasting memories and many benefits, including preparing me for my professional life now. Below are the top three skills that helped me in my transition from a sorority girl to a PR girl
- Social communications – Fostering good relations in college starts and ends with building lasting relationships that trickles down even years after you leave, whether that be with your sisters, the council, other Greeks on campus (which trust, is super tricky), or your Greek advisor. The learned value of external and internal communications without your nerves getting the best of you easily becomes the first step in PR when building relationships with the media, the client, your team, or various event vendors.
- Manage-Mint – These skills were built without me even realizing as I ran from one meeting to the next, to class and other Greek functions all around campus from dawn to dusk, with gum and mint safely stored in hands reach for the quick pick-me-up. Time management and to-do lists became my best friend that found a natural habitat in the PR world. With those two under my belt, learning to manage people, work, and my social life came smoothly after.
- Team work – When you join a sorority, you become a part of something bigger than yourself as everyone works towards the same goal in unity. Being able to think and function for the better of the team was a skill that was embedded while attending events or planning philanthropy events. Every goal was measurable and achieving targets as a team successfully came with a price tag that involved rounds of .25 cents at Pure on Sunday nights. Naturally, PR embodies all the concepts of team work at its finest (and celebrating afterwards too!!)